This weekend I stopped by KitchenAid’s newest & cutest pop-up Mini Market, showcasing their new Artisan Mini Stand Mixer. I was excited to finally check out this product first-hand, as it is KitchenAid’s first major stand mixer innovation in 30 years! The mixer has same power as the classic model, but is lighter and smaller. It boasts a 20% smaller footprint and is 25% lighter in weight!
With condos getting smaller and smaller these days, the real estate on our countertops is often compromised. The brand is targeting to Urban Millennials, who wish to invest in the notorious stand mixer, but don’t necessarily need the full-sized version.
In classic KitchenAid fashion, the Artisan Mini Stand Mixers are available in a variety of bright & fun colours.
Never underestimate the power of Social Media! Post a photo of the KitchenAid Artisan Mini Stand Mixer using the hashtag #MiniMoments for a chance to win a mixer!
The design of the pop-up shop itself is bright, colourful & welcoming. It’s the perfect space for people to peruse & test out products, while enjoying complimentary drinks and snacks.
Although the pop-up shop in no longer open to the public, the mixers will be available very soon. You can find them at Hudson’s Bay, Home Outfitters and Best Buy. Go to KitchenAid.ca for more information!